Press release
423KB
january 14, 2022 - Msport
M-Sport Heads into a New Era with Bell Racing
Ahead of the 2022 FIA #worldrallychampionship, #Msport Ford World Rally Team announces a three-year deal with #bellracinghelmets, the world’s leading manufacturer of state-of-the-art head protection.
Making its return to the #worldrallychampionship in 2021, #bell has used two years of research and development with drivers and teams to set new standards of comfort, performance, and acoustics.
Since forming their new partnership, development work has started with WRC drivers working alongside #Msport and #bell, to help further develop Bell’s product range heading into 2022. #bell helmets combine style, comfort, and cutting-edge technology to maximise protection and enhance driver performance. Using a high-strength outer shell with a bespoke fitted multi-density inner liner, #bell helmets maintain structural integrity while absorbing impacts and eliminating pressure points for the driver.
Bell’s development and manufacturing base in Bahrain is home to a wide range of rally and circuit series helmets tried and tested by its brand ambassadors, who already include #craigbreen and Formula 1 drivers such as #charlesleclerc. Since 1954, #bell has worked closely with drivers to pioneer new technologies, provide insights, and continuously improve Bell’s engineering.
Richard Millener, #Msport Team Principal, said:
“We’re really pleased to be working with #bell as we head into the 2022 season. Although we have spent the year working very hard on developing the performance of the Puma Hybrid Rally1 ahead of 2022, safety is still our number one priority. I have been personally impressed with the steps #bell takes during its product development to ensure there is no compromise when it comes to driver protection.
Further information in the press release to download
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