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The #abtcupra team had a tough start of the season in #mexicocity. While the result on the track was modest from the team’s point of view, the unique backdrop including its enthusiastic fans, gives optimism for the rest of the season.#cupra experiences tough #formulae in Mexico" data-desc-gallery="ABT #cupra experiences tough #formulae in Mexico" data-date-gallery="15-01-2023" data-download="HQ||6000x4000||/content/dam/seat-media-center/allnews/news/2023/01/2023-01-15/ABT-CUPRA-experiences-tough-Formula-E-in-Mexico_01_HQ.jpg" data-url="/content/global/smc-website/en/cupra-brand/racing/2023/ABT-CUPRA-experiences-tough-Formula-E-in-Mexico/jcr:content/article/single_multimedia">
“A journey of thousand miles begins with a single step. Today the #abtcupra Team had its first #formulae race in #mexicocity. We still have a long way to go, but today we did our first step. I want to congratulate Nico and Robin. I wish Robin a good recovery and a quick come back to see him soon on the racetrack”.
“The energy of the crowd at the racetrack was amazing. Full of young #people having fun with this disruptive #racing format. This is the future of motorsport”. says #waynegriffiths, CEO of #cupra.
“From a sporting point of view, it was the expected difficult start to the season in a championship that we know well, but which is starting under completely different circumstances this year”, says team principal Thomas Biermaier.#cupra experiences tough #formulae in Mexico" data-desc-gallery="ABT #cupra experiences tough #formulae in Mexico" data-date-gallery="15-01-2023" data-download="HQ||5551x3701||/content/dam/seat-media-center/allnews/news/2023/01/2023-01-15/ABT-CUPRA-experiences-tough-Formula-E-in-Mexico_02_HQ.jpg" data-url="/content/global/smc-website/en/cupra-brand/racing/2023/ABT-CUPRA-experiences-tough-Formula-E-in-Mexico/jcr:content/article/single_multimedia_co">
In all the practice sessions, it was obvious to the team led by #robinfrijns and #nicomuller that the tight testing schedule and short preparation for the comeback will require a catch-up.
In qualifying, Müller and Frijns finished 18th and 19th, then Müller made up four places in the race. “The entire team and also myself learned an enormous amount this weekend – we’ll take that as a positive takeaway,” says #nicomuller.
“When we get home, it’s on to data analysis and then into the simulator, because fortunately the next race is only two weeks away.”#cupra experiences tough #formulae in Mexico" data-desc-gallery="ABT #cupra experiences tough #formulae in Mexico" data-date-gallery="15-01-2023" data-download="HQ||5318x3545||/content/dam/seat-media-center/allnews/news/2023/01/2023-01-15/ABT-CUPRA-experiences-tough-Formula-E-in-Mexico_03_HQ.jpg" data-url="/content/global/smc-website/en/cupra-brand/racing/2023/ABT-CUPRA-experiences-tough-Formula-E-in-Mexico/jcr:content/article/multimedia_gallery/multimediaitem/item0">
The second stop on the #formulae calendar is Diriyah in Saudi Arabia, where two races will be held on January 27 and 28. With the unique audience and a perfect organization, Mexico was the perfect place for the season opener. The #abtcupra team is taking a lot of knowledge, data and experience and with all this information it will take the next step already in Diriyah.
CUPRA experienced an emotional #formulae debut: The brand activated its partnership with ABT with more than 100 guests in its own lounge, international journalists from around the world, the UrbanRebel #racing concept in the Fan Village and eye-catching branding along the track. As many as four members of the board, including CEO #waynegriffiths, followed the #mexicocity E-Prix 2023 on site.
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